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Foundation · Phase 1 Build

A tech-first family office,
built on one source of truth.

We start where everything else stands: a central, cloud-based data layer that turns your custodians into one place you can see — and slice — your entire book. Get that right, and every vertical becomes a module on top.

10 weeks 5 → 15 custodians built on AWS 22 Jun 2026
Michele De Filippo
Prepared by Michele De Filippo, PhD
AI Lead · Midas Analytics
Where this is heading

One platform. Five verticals.
Built over time.

The destination is a single, scalable platform that spans the family office. We don't build all of it at once — we build the layer that lets us add each piece as a module.

Client profiling
Portfolio insights
Fund management
Client reporting
KYC
This is my understanding — correct me where I'm wrong.
The objective

Get the data foundation right —
and every vertical becomes a module we add on top.

One sentence is the brief for this engagement. Everything below serves it.

Why we don't build a module first

Lay the foundation everything else stands on.

Build a single vertical first and each one re-invents the same data plumbing. Build the foundation once — a central database that is the source of truth — and every vertical sits on top of it.

Module-first
  • Each vertical rebuilds its own data pipeline
  • Data lives in silos that don't reconcile
  • Re-architecture every time you add the next one
Foundation-first
  • One source of truth, fed once
  • Every vertical is a module on a layer that already works
  • Scale custodians and modules without re-architecting
The foundation · scope of this first block

Three things this block delivers.

01 · Connectivity
0 0
Connect the initial 5 custodians, with the architecture designed to scale to ~15 within 12 months.
02 · Source of truth
All data
Land all custodian data into a secure raw database on the cloud — one clean place it all flows into.
03 · #1 priority
Visibility
The moment data lands, you can slice and dice it freely — see the whole book, on day one.
Proposed setup · built on AWS

From custodian feeds to insight — one pipeline.

01
Custodian feeds
Your custodians and banks — 5 to start, scaling to ~15.
02
Secure raw store
All feeds land untouched — the raw source of truth.
03
Curated layer
Cleaned, modelled, reconciled — trusted and query-ready.
04
Custom dashboard
Designed & owned by us, tailored to how you work — not off-the-shelf BI.
05
AI layer
Sits on top of trusted data — questions, checks, prediction.

AWS gives us room to add custodians and stand up the five modules without re-architecting. → press space to build the pipeline

The architecture · live data flow

How your data actually moves.

Your custodians The data foundation · AWS Your family office + 5 vertical modules profiling · insights · funds · reporting · KYC Dashboard Custom · visibility Your team Sees it all 4 AI layer Ask · check · predict Answers Alerts · memos 5 Bank A Bank B Custodian C + up to 15 Ingest 1 Raw store Source of truth 2 Curated Clean · modelled 3

Custodian feeds land raw, get curated once, then surface two ways — a dashboard your team reads and an AI layer your team asks. All on AWS, built to add custodians and modules without re-architecting. — tap a lens above. Visibility — the dashboard surfaces performance vs. benchmarks, SIPO risk & breach alerts, dividends & upcoming earnings, and a view per custodian. The whole book, the moment data lands. AI layer — sits on the curated data: flags portfolios in / out of line with each mandate, answers plain-language questions, examines price distributions, and (next) predictive analytics.

Trust & security

How your data stays yours.

A family office runs on confidentiality. The foundation is built so your data is protected by design — and never leaves your control.

Built on AWS's certified backbone
Encrypted in transit and at rest, hosted in the AWS region you choose — your data never leaves it. AWS infrastructure is SOC 2 & ISO 27001-certified.
Read-only — credentials you hold
We only read your custodian feeds, on credentials you control and can revoke. We never trade or move money.
Least-privilege, two named people
Access is scoped to this engagement and limited to Michele and Anirudh — role-based, nothing wider.
NDA first, your policy throughout
An NDA before any data reaches us — and we align to your own infosec policy at kickoff.
What "visibility" looks like — day one

See the whole book, the moment data lands.

This builds on a portfolio dashboard we've already delivered for another family office — so we're scaling something that works in production, not starting from scratch.

Performance vs. benchmarks
Where you're out- or under-performing, at a glance.
Risk & SIPO monitoring
Allocation bands, targets, concentration limits — with alerts.
Dividends & earnings
Income flows, plus upcoming earnings to watch.
A view per custodian
Drill into each custodian / bank on its own.
Risk, against your SIPO

Your investment policy, watched automatically.

Parameters are yours to set. Alerts fire at portfolio level the moment a limit is breached — or close to it.

Asset allocation — Equities52%
0%band 35–60%100%
Single position limit9.6%
0%cap 10% · near limit15%
Counterparty / bank limit31%
0%cap 30% · breached50%
Return & volatilityon target
vol targetwithin tolerancereturn target
Counterparty limit breached — Bank A at 31% (cap 30%). Single-position watch: holding near 10%.
Visibility, made real

See it working — not a screenshot.

We've already built this for another family office. Click through to a live example you can explore yourself — it's the real product, running on entirely made-up data.

Open the live dashboard interactive example · all data fictional · opens in a new tab
Performance vs. benchmark SIPO risk & alerts Dividends & earnings Per-custodian view
Where AI comes in · once the foundation is live

Ask your book a question. Get an answer.

what happened overnight?
Asian session moved +0.6% on the book; two holdings printed earnings, one beat. Bank A drifted to 31% — over your counterparty cap. No mandate breaches across client portfolios.
live in this block
Mandate check
Flag whether each client's portfolio is in line or out of line with their mandate.
live in this block
Plain-language queries
Ask the data in natural language — "what happened overnight?"
live in this block
Price distributions
Examine price distributions across holdings to spot the outliers.
next step
Predictive analysis
Forward-looking analytics for asset management — once the data layer is bedded in.
Beyond the dashboard

Post-earnings memos, on tap.

Another deliverable we've produced for a family office: concise memos that turn an earnings print into a decision. The same data layer feeds them.

Post-earnings memo
AURORA GLOBAL GROWTH FUND · Q3 FY25
GENERATED · T+0 · 06:14
The print

Q3 revenue $2.41bn, +14% YoY — a 3% beat. EPS $1.32 vs $1.18 est. Operating margin +180bps to 24.6%. FY guidance raised to high-teens growth.

What it means for the book

The position is 6.3% of the equity sleeve — a top-5 holding. The beat strengthens the 12-month thesis; quality and momentum screens both improve. No mandate or concentration limit breached.

Action

Hold. Trim only if it approaches the 10% single-position cap. Watch FX — ~38% of revenue is EUR-denominated.

Illustrative example · fake data — your real memos drop in here.
The longer-term roadmap

Get the data layer right, and each vertical becomes a module.

Client profiling
Portfolio insights
Fund management
Client reporting
KYC
+ richer AI · new data sources
The data foundation — this block
Custodian feeds → raw store → curated layer → dashboard + AI. The layer that makes all of it possible.

Modules are scoped and sequenced as we go — no budget pre-committed here.

The plan

Day 70: the foundation is live — and every vertical becomes a module on top.

Workstream
W012345678910
Custodian connectivity
5 feeds → ingestion
Raw + curated layers
Raw store
Curated layer
Custom dashboard
Scale & tailor visibility
AI layer
Mandate checks · NL queries
Week 0 · prep
Kickoff
~Week 7 — visibility liveHover any bar for detail
What we'll need from you, to start

A short list to get moving.

An NDA
We need to know your business better in order to help — the NDA lets us in.
Read access to your custodian feeds
Read-only, on credentials you hold and can revoke — exact mechanics TBC at kickoff. Nothing leaves your control.
Your SIPO parameters
The bands and limits we'll monitor against — so alerts reflect your policy.
A few hours of your team
To walk us through how you work, so the dashboard fits you — not the reverse.
Team & investment

An AI + Data pair, in your boardroom.

Michele De Filippo
Michele De Filippo, PhD
AI Lead — strategy, AI layer, in the room every week
A
Anirudh Agarwal
Data Engineer — AWS pipeline, raw + curated layers

Two senior people who design, build and own the platform for you. No juniors, no hand-off. You own your data and every curated layer we produce; export terms are set in the SOW.

10-week foundation build
USD 120,000
Fixed fee · custodian feeds, raw + curated layers, custom dashboard & AI layer.
Effective cost after HK R&D credit≈ USD 60,600
You recover≈ 50%

300% enhanced R&D deduction via Midas as a certified DLRI — next slide. Fee shown is a placeholder to confirm.

Financial incentive · HKSAR R&D

300% enhanced R&D tax deduction.

Working with Midas on this build qualifies for a 300% enhanced R&D deduction from the HK Inland Revenue Department — cutting the effective cost of the foundation by roughly half.

Foundation build feeHKD 936,000 (USD 120,000) · placeholder
300% tax deductionHKD 2,808,000
Tax saving @ 16.5%HKD 463,320
Effective cost after saving≈ HKD 472,680 (USD 60,600)
A certified DLRI, for qualifying R&D
Midas Analytics is a Designated Local Research Institution — No. D041, scope: Computer & Information Sciences. A new AI-driven data platform is exactly the work the ordinance rewards.
Instrument of Designation · D041 — click to view

300% on the first HKD 2M of qualifying spend; 200% above. A tax-planning advantage, not a fee reduction — confirm filing mechanics with your tax advisor. Source: IRD — R&D (Cap. 112).

Get started

Three steps to kickoff.

01
Green light
A short call to walk through this plan and revise the scope together.
02
NDA & agreement
Sign the NDA and a simple statement of work — about a week.
03
Kickoff
Week 0 begins: data-access requests, and the foundation starts.

Happy to loop Stefan in too — send me his email and I'll share this with him. Looking forward to revising the plan together.

Thank you

Get the data foundation right —
and everything else follows.

Thank you for the energy on this — genuinely looking forward to building it with you.

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